Become part of the musical legacy.
For more than five decades, the Kerrville Folk Festival has welcomed songwriters, storytellers, and music lovers to our 18-day gathering in the heart of Quiet Valley Ranch. Your sponsorship directly supports the artists, volunteers, and community programs that make the festival possible.
Every contribution strengthens our mission while offering meaningful visibility for your business and unique opportunities to connect with our audience.
What Your Sponsorship Supports
Your support directly fuels the heart of the Festival:
- Artistic programming with more than 80 performances across three stages
- Community-building initiatives that nurture emerging songwriters
- Volunteer support, including training and operational resources
- Festival infrastructure, ensuring safe and enjoyable experiences for 30,000+ attendees
- Year-round outreach and education, extending the Festival’s mission beyond the ranch
Sponsorships empower us to continue uplifting creativity, connection, and live music for generations to come.
Why Become a Sponsor?
With a highly engaged audience and deep community roots, sponsoring the Kerrville Folk Festival offers meaningful visibility for your brand.
From the 2025 Sponsorship Deck, sponsors gain access to:
- 30,000+ attendees annually
- Strong digital engagement with 1,800 monthly clicks and 11,500 impressions
- 20,553+ email subscribers with an impressive 59% open rate
- A multigenerational audience that values authenticity, creativity, and community
- Onsite visibility for all 18 days of the Festival
- Social media amplification, including spotlight posts, stories, and web exposure
Whether you’re a local business or national organization, the Festival provides powerful, personalized exposure to a devoted fanbase.
Sponsorship Levels
Below are the sponsorship opportunities available for the 2025 Kerrville Folk Festival. Each level offers unique benefits designed to help you connect with our audience while supporting the music and mission that define Kerrville.
Welcome Home Sponsor
Entry-Level Sponsorship
$100
You receive:
- 4 GA tickets for Day 1 of the Festival
- Sponsor-provided banner displayed during Weekend One
- Social media mention before the Festival
- 4 on-stage “Thank You” announcements
- Recognition on KerrvilleFolkFestival.org
- Supporter window decal
Meadow Sponsor
Sponsorship
$1000
You receive:
- 2 GA Festival Passes for any weekend
- ½-page program ad
- 1 Spotlight Post on KFF social media
- Banner displayed for all 18 days
- 10 on-stage “Thank You” announcements
- Recognition on KerrvilleFolkFestival.org
- Supporter window decal
Sunrise Sponsor
Sponsorship
$2500
You receive:
- 4 GA Festival Passes for one weekend
- ½-page program ad
- 1 Spotlight Post on KFF social media
- Social Story thank-you
- Scrolling banner in the KFF mobile app
- Clickable ad in KFF email newsletter
- Banner hung in a prominent location for all 18 days
- 20 on-stage “Thank You” announcements
- Listing on Sponsor Page
- (2) Supporter window decals
Starlight Sponsor
Sponsorship
$5000
You receive:
- 6 GA Festival Passes for one weekend
- Logo on volunteer staff shirts
- Logo on posters, flyers, and promo materials
- Full-page program ad
- Spotlight Social Media Post
- Social Story thank-you
- Mobile app scrolling banner
- Clickable email banner
- Banner displayed for all 18 days
- Banner in backstage dining area
- 20 on-stage “Thank You” announcements
- Website recognition
- (2) Supporter window decals
- Optional custom add-ons available
Mainstage Sponsor / Presenting Partner
Top Tier Sponsorship
$8,000
You receive:
- 6 GA Festival Passes for one weekend
- 2 full-festival VIP/Backstage credentials
- Logo on 800+ volunteer shirts
- Logo on all promotional materials
- Logo on shuttle vehicles (artist shuttles + carts)
- Back cover ad in the Festival Program
- 2 Social Media Spotlight Posts
- 2 Story thank-yous
- Mobile app scrolling banner
- Clickable email banner
- Banner displayed for all 18 days
- Additional backstage banner
- 20 on-stage “Thank You” announcements
- Website recognition
- (2) Supporter window decals
AdVERTISE IN OUR PRINTED FESTIVAL GUIDE PROGRAM
This 60 page printed program is distributed to all attendees including ticket-buyers, volunteers, artists, vendors, and VIP guests.
Additional Custom Sponsorship Opportunities
We’re happy to collaborate on a custom package that aligns with your brand’s goals. Custom options may include:
- Stage branding
- Product placement or activation
- Craft booth or vendor opportunities
- Ticket sponsorships
- Artist or patron seeding
- Food & beverage branding
Become a Sponsor
Your partnership helps keep our community singing, strumming, and creating.
To discuss sponsorships or to confirm your support:
Shannon Holt
Marketing & Retail Manager
media@kerrvillefolkfestival.org
